Wu Shulin: strengthen brand building and enhance international competitiveness - Wu Shulin, Publishi

Recently, Deputy Director of Press and Publication Administration to Wu Shulin, China Publishing Group, China Science Publishing Group, the Chinese Foreign Office (China International Publishing Group) and Machinery Industry Publishing research, checking the Frankfurt Book Fair Guest of Honor of the preparatory work of China to learn more about publishing unit of reform progress. He stressed that as the guest of honor to participate in the Frankfurt International Book Fair, this is a new publishing industry in China since the founding of a major cultural exchange activity, is the top priority this year's cultural exchange. The spirit of reform and innovation to actively participating, the effectiveness of the exhibition as an important means of testing the publishing structure, strengthen the publication of brand building efforts to improve China's publishing industry's international competitiveness.

Wu Shulin: strengthening brand building to improve international competitiveness (HC Print Network with map)
7 afternoon of 16, Wu Shulin, when research in the Mechanical Industry Press, read the club is prepared to participate in Frankfurt Book Fair's like the book, heard the president of Wang Wenbin Machinery Industry Press, etc. on the social reform programs and digital developments work report. Wu Shulin stressed Machine Press to give full play to the advantages of a large agency name agency, aim high, step up to develop practical reforms, to consolidate the basis of the performance of traditional publishing, to fight through institutional innovation, technological innovation and business model innovation, industrial upgrading, in the digital publishing fruitful. Books should be out of copyright effectively carried out, in the publication of "going global" has taken a more solid pace.

7 afternoon of 22, Wu Shulin, China Publishing Group and the China Science Publishing Group research, respectively, to listen to the China Publishing Group and the party secretary Li Peng Yi, Chairman of China Science Publishing Group Liujian Yao and other new publishing group on the 2 After the rapid development into enterprises, mergers and restructuring in preparation for and participation in the Frankfurt Book Fair reports. Wu Shulin stressed that the task has been completed into enterprises and publishing unit of the publishing group to continue the institutional innovation, and vigorously strengthen the content of innovation, practical grasp the Commercial Press, Zhonghua Book Company, People's Literature Publishing House and "Science" magazine's brand building, seriously good to the country's highest academic standards of professional journals, to form a core competitiveness, improve our international competitiveness of the publishing industry. 2 Publishing Group as an important unit of foreign copyright output, this year's exhibitors to continue to make greater contributions to the work.

7 afternoon of 23, Wu Shulin, Bureau of investigation and study in China, foreign language, listened to the Secretary Zhou Ming, the Chinese Foreign Affiliated Press into enterprises on the progress and participate in preparations for the Frankfurt Book Fair reports. Wu Shulin, stressed that the Chinese Foreign Office is publishing industry's external copyrights output of town, we should deepen the publication of structural reform as an opportunity to study the implementation of the State Council executive meeting of the newly adopted "Culture Industry Promotion Plan" requirements, improving cultural innovation, with the publishing industry development for the country's external communication level. Accordance with the central requirements of the task completed on time into enterprises. To the main axis of external cultural communication, according to industry requirements, changing the concept of development, expand the idea, do a good job of development projects, to create the key publishing product line, to create the formation of a group of publishing our "going out" a good brand.

It is reported that, as of now, China Publishing Group, 426 species, 500 export-oriented books exhibitors and contractors, "the publishing industry's challenges and opportunities" and other important professional discussions; Group's China Book Import and Export Corporation is the guest of honor The main host country units, owned China Translation and Publishing Company will undertake the activities of the guest of honor the important translation work, their Rong Bao Zhai will be held in public libraries in the Frankfurt exhibition woodblock watermark and make live performances. China Science Publishing Group theme of the exhibition as a "display of 'scientific' publications, dissemination of Chinese science and technology", featuring about 150 items out of copyright, which by the NPC Standing Committee Vice Chairman, CAS President Lu Yongxiang total responsibility " Innovation 2050: Science and Technology and the Future "Journal of Strategic Studies report series will be held during the international premiere at the Book Fair. China's Foreign Office (China International Publishing Group) books this year, 1000 exhibitors, of which nearly 400 kinds of books, including contemporary China, Chinese culture and other six categories, will be in English and French language versions of 9 published, will host "International Han and Modern China "professional forums and other activities. Machinery Industry Press, exhibitors at the Frankfurt Book Fair to be there more than 80 kinds of books, to be out of copyright 17 species, of which Europe and America's technological expertise for the categories of copyright 5, science and technology dictionaries 5.

Press and Publication Publication Management Secretary Oh Sang of, foreign exchange and Cooperation Ying-Ming Chen, Deputy Director accompanied the study.



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